Cendyn, the leading innovator in hotel CRM and hotel sales platforms for the hospitality industry,  announces the acquisition of The Rainmaker Group.
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Get to Know Rainmaker

In Good Company

In Good Company

We are nothing without our customers. They have helped fuel our innovation and establish Rainmaker as the go-to expert and thought leader in the hospitality industry. When you join the Rainmaker family you join a group of properties in over 60 countries and billions of dollars of revenue managed.

Meet the Raindrops

Meet the Raindrops

Our team is everything. Bruce Barfield and Tammy Farley started it all with over 20 years of experience in revenue management. Today we’re a talented and diverse group who never stop encouraging each other to step out of our comfort zones and tackle the next challenge.

Meet the Raindrops

Our Core Values

Our passion is to listen to our customers and deliver quality revenue optimization solutions that provide quantifiable value.

We do this as ONE team united by a belief that by working hard and working together, we can succeed in a most spectacular way.

If we are all of these things we have done the right thing and results will follow.

Bringing Our Community Together: Optimize

Bringing Our Community Together: Optimize

Rainmaker’s famous customer-centricity is never more apparent than at our user-conference, OPTIMIZE. We believe in empowerment & education, so each year we host OPTIMIZE, a conference where our industry can meet and share their experiences, best practices and successes (and have some fun while we’re at it!).

Awards & Recognition

Awards & Recognition

At Rainmaker, we love what we do, we love to spend time with colleagues, friends, and family and we love our customers! We believe that Rainmaker is the standard bearer in Hospitality and we’re not alone! It is a humbling experience to be recognized for the things we love to do but we are so appreciative.

What Customers Are Saying

"Partnering with Rainmaker was a great decision for us. With their help, we’re making more informed and profit-driven business decisions."

LIBBY STOWE

Revenue Manager, Campbell's Resort Lake Chelan

What Customers Are Saying

"We were drawn to Rainmaker’s cutting-edge research and proven scientific approach when exploring how best to optimize our profits."

CHERAZ ECKER

General Manager, Atlantis Casino Resort Spa

What Customers Are Saying

"Rainmaker's comprehensive demand and revenue forecasts were the basis of our decision to embark on a new $650 million expansion that would nearly double the property's room count."

JEREMIAH WIGGINS

Director, Planning & Analysis at Caesars Entertainment

What Customers Are Saying

"It is extremely valuable to us to have one comprehensive platform pulling data company-wide so that we can have a consistent, single source of truth for each property..."

KATHLEEN CULLEN

Senior Vice President of Revenue & Distribution, Two Roads Hospitality

What Customers Are Saying

"I can firmly say, that the Rainmaker team are partners. No longer just a support system or a tool, they actually care about our system and success."

KATIE GRICE

Director of Sales, Big Sky Resort

Uncover your true revenue potential

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